Nge-13 ka-Agasti 2024 – UTonchant, okhokela kwizisombululo zokupakisha ikofu ezinobuhlobo nokusingqongileyo, uyavuya ukubhengeza ukukhutshwa kwesikhokelo esibanzi sendlela yokwenza ngokwezifiso ukupakisha kwakho iimbotyi zekofu. Esi sikhokelo sijoliswe kubantu abarosa ikofu, iikhefi kunye namashishini afuna ukuphucula uphawu lwabo ngokupakisha okukhethekileyo, okutsala amehlo okubonisa ubuwena babo kunye nexabiso labo.

Njengoko imakethi yekofu iqhubeka ikhula kwaye isasazeka, ukuvela eshelufini kubaluleke kakhulu kunangaphambili. Ukupakishwa kweembotyi zekofu ezenzelwe wena akupheleli nje ekuphuculeni ukubonakala kwemveliso, kodwa kukwabonisa ibali lophawu kunye nokuzinikela kumgangatho. Nazi izinto eziphambili ezigutyungelwe kwisikhokelo seTochant:

1. Ukubaluleka kokupakishwa kweembotyi zekofu okwenziwe ngokwezifiso
Ukupakisha ikofu ngokwezifiso sisixhobo esinamandla sokuthengisa esineenzuzo ezininzi:

Ukuqatshelwa kwebhrendi: Uyilo olukhethekileyo lunceda imveliso yakho ibonakale kwimarike exineneyo, nto leyo eyenza kube lula kubathengi ukuchonga nokukhetha ibhrendi yakho.
Ukuzibandakanya kwabathengi: Uyilo lokupakisha oluyilwe ngobuchule lunokubatsala abathengi kwaye lubakhuthaze ukuba bafunde ngakumbi ngekofu yakho kunye nemvelaphi yayo.
Ukukhuselwa kweMveliso: Izixhobo zokupakisha ezisemgangathweni ophezulu ziqinisekisa ukuba ubutsha kunye nencasa yeembotyi zekofu ziyagcinwa.
I-CEO yeTonchant uVictor ugxininisa athi: “Ukupakisha kwakho kukunxibelelana kokuqala komthengi nemveliso yakho. Kubalulekile ukushiya umbono ohlala uhleli ohambelana nexabiso kunye nomgangatho wophawu lwakho.”

2. Amanyathelo okwenza ngokwezifiso ukupakishwa kweembotyi zekofu
Isikhokelo seTonchant sichaza la manyathelo alandelayo ukukunceda wenze upakisho olufanelekileyo lweembotyi zekofu:

A. Chaza umfanekiso webhrendi yakho
Ngaphambi kokuba uyile ukupakisha, kubalulekile ukuqonda injongo yophawu lwakho, abaphulaphuli ekujoliswe kubo, kunye neendawo ezikhethekileyo zokuthengisa. Eli nyathelo liqinisekisa ukuba ukupakisha kubonakalisa ukubaluleka kophawu lwakho kwaye kuyabatsala abathengi bakho.

B. Khetha izinto zokupakisha ezifanelekileyo
Ukukhetha izithako ezifanelekileyo kubalulekile ekugcineni ubutsha kunye nencasa yeembotyi zakho zekofu. I-Tonchant inikezela ngeendlela ezahlukeneyo ezinobuhlobo nokusingqongileyo, kubandakanya izinto ezinokubola kunye nezinto ezinokugqunywa ngumgquba ezihlangabezana neenjongo zokuzinza.

C. Izinto zoyilo
Sebenza nomyili oqeqeshiweyo okanye usebenzise izixhobo zoyilo ezikwi-intanethi ukuze wenze upakisho olubukekayo. Cinga ngezi zinto zilandelayo:

Ilogo kunye neBrand: Qinisekisa ukuba ilogo yakho iboniswa ngokucacileyo kwaye ihambelana nombala webrand yakho.
Imifanekiso kunye neMifanekiso: Sebenzisa imifanekiso kunye nemizobo ebonisa umgangatho kunye nokungakhethi kwekofu yakho.
Umbhalo nolwazi: Luquka ulwazi olusisiseko olufana nemvelaphi yekofu, iprofayili yencasa, kunye nemiyalelo yokwenziwa kwebhiya.
D. Ukuprinta kunye nemveliso
Khetha iqabane elithembekileyo lokupakisha elifana neTonchant ukuze liphathe ukuprintwa kunye nokuveliswa kwephakheji yakho eyenziwe ngokwezifiso. Ukuprintwa okusemgangathweni kuqinisekisa ukuba uyilo lwakho lubukeka lubukhali kwaye luchwephesha.

E. Ukugqitywa kunye noVavanyo
Oda ibhetshi yesampulu ukuze uvavanye uyilo kunye nokusebenza kwephakheji yakho ngaphambi kokuba uyivelise ngobuninzi. Qokelela ingxelo evela kumalungu eqela kunye nabathengi ukuze wenze uhlengahlengiso olufunekayo.

3. Inkonzo yokwenza ngokwezifiso kaTochant
I-Tonchant inikezela ngeendlela ezahlukeneyo zokwenza ngokwezifiso ukuze ihambelane neemfuno ezahlukeneyo kunye nohlahlo-lwabiwo mali. Nokuba unevenkile encinci yekofu okanye indawo enkulu yokubhaka, iqela leengcali zeTonchant liza kukukhokela kuyo yonke inkqubo ukusuka kuyilo ukuya kwimveliso.

“Injongo yethu kukubonelela abathengi bethu ngenkqubo yokwenza ngokwezifiso engenamthungo neyonwabisayo,” utshilo uVictor. “Sikholelwa ukuba ukupakisha kwekofu nganye kufuneka kubonakalise umgangatho wayo kunye nokuzibophelela ekuzinzeni.”

4. Ukuqalisa ngeTochant
Ukuze ufunde okungakumbi malunga neenkonzo zokulungisa izinto zeTonchant kwaye uqalise ukuyila iingxowa zakho zekofu, ndwendwela iwebhusayithi yabo okanye uqhagamshelane neqela labo leengcali.

Malunga neTongshang

I-Tonchant ngumboneleli ophambili wezisombululo zokupakisha ikofu ezizinzileyo, enikezela ngeemveliso ezahlukeneyo kuquka iingxowa zekofu ezenziwe ngokwezifiso, iingxowa zekofu ezivuzayo kunye nezihluzi ezinobuhlobo nokusingqongileyo. I-Tonchant izibophelele ekuveliseni izinto ezintsha kunye nokuzinza, inceda iimpawu zekofu ukuba ziphucule ukuthandwa kwemveliso kunye noxanduva lokusingqongileyo.